Issue #17: a better tool than NPS, guide on how to discover best pricing sweet spot, generate persoalized videos at scale
Every week, I send bite-sized ideas, news and recommendations focusing on SaaS growth, sales and product management. Let me know what you think of your first issue. Prefer Twitter? Drop me a DM here.
Heads up: I’ll be in SaaStr Annual between 6-8 September in SF Bay Area. Drop me a note if you’d like to meet and drink a beer or two.
🧠 Bite-sized news and thoughts
Learn more about Zeigarnik Effect and why it's hard to leave things incomplete, then apply it to your SaaS application.
Are you looking for a better tool than NPS? Try the product-market fit survey, developed by Sean Ellis.
A great guide on how to discover your product’s pricing sweet spot and not undersell it.
Write a great README for your open source Github project with this ready-to-use implementation steps.
Thinking about raising prices? Don't reinvent the wheel, steal this 🔥 email template from Otter.ai. Don’t forget #1 rule: It is a pricing ‘update’ not a price ‘increase’ :-)
Salesvid is video prospecting tool that generates personalized videos It generates hundreds of personalized videos in minutes. Give it a try (no affiliates).
Tip: Build open-source software to grow your audience and your revenue.
📈Charts of the week
OpenView Partners have released the 2023 product benchmark report. It has a lot of great insights about Product-led Growth (PLG). Pasting a benchmark here that caught my eye - so you can compare your numbers with the world:
This is another chart, this time showing the lead breakdown by channel:
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