🤩 Issue #39: future of building a startup, how to setup a referral program, having an effective sales strategy
🧠 Bite-sized news and thoughts
Product is overrated. Especially in fintech. Especially for companies with an enterprise GTM.
How to build and nurture your profile, a guide from 10 product marketing consultants: key suggestions.
Khaled B analyzed over 2,000+ email campaigns from ecommerce brands in the last 6 months. Based on the sending patterns, here's a list of different types of campaign content he put together.
Are you building a referral program? Here are the limiting factors, optimization and multi-user features to drive up the referral motion in a product.
How to acquire a user, activate the team and then sell to the whole company: the network effect
Having an effective sales strategy matters just as much as creating a great product. Here are 4 steps to becoming a sales-focused founder (and why it's important)
Packaging, pricing pages, and motivations for motion: how to establish trust through social proof
🧑🎨 Illustration of the week
The future of building startups, by Greg Isenberg
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