🤩 Issue #40: real growth hacking tactics, being assertive with your customers, how to define pricing of your SaaS
🧠 Bite-sized news and thoughts
Growth hacking isn’t about chasing shortcuts but embracing a scrappy mindset and constantly experimenting with low-cost, high-ROI tactics. Here are 5 real growth hacking strategies for SaaS companies.
The state of SaaS pricing that explains API pricing, hybrid pricing, pay as you go pricing and others.
Are you going local? This is a great guide on how to write a one-page local business site in your region.
TAM, or Total Addressable Market, is a mainstay in all startup pitch decks. But are you really addressing it well?
“There are dozens of moments when you’re talking to prospects, customers, or partners, where you can choose to (a) be more assertive or (b) take a step back. In those moments, I hope you’ll decide to speak up, knowing this proactive posture will serve the customer and you.”
Increase SaaS Conversion Rate using the VVF framework: This article measures conversion as the number of people who keep paying for the software after the free trial and stay loyal to your product.
The importance of founder-led sales to early-stage B2B SaaS startups for reaching product-market fit and kickstarting growth.
🧑🎨 Illustration of the week
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